24 Hour No Brush Challenge

October 27, 2017

Would you be able to go 24 hours without brushing your hair? Well you better try, because leaving home with untamed locks is now going to help raise awareness for mental health and wellbeing.

Professional hair detangling brand, Dessata, has partnered with mental health organisation Headspace to help raise awareness and funds to assist in the development of mental, physical, vocational and substance-related support programs.

Dessata has also teamed up with beauty influencer, Natalia Webster, to demonstrate the effectiveness of the All You Need Is Love range through filming her take on the #24hournobrushchallenge. This challenge encourages consumers to go without brushing their hair for 24-hours in order to raise awareness for Headspace’s pioneering work

Dessata has released an exclusive range of limited edition detangling brushes where $5 from every brush sold is donated to Headspace. Titled All You Need Is Love, the colourful print pays homage to the flamboyant ‘flower power’ era of the 60’s and 70’s and celebrates the promotion of love, peace, equality and freedom.

According to the national youth organisation, 75% of all mental health issues emerge before the age of 25, with 1 in 4 young people aged between 12-25 years old having experienced a mental health issue in the last 12 months. With suicide considered the leading cause of death in young people, the need for early intervention and holistic support is immensely important.

Available in the maxi, ideal for thicker hair; original, best for normal or thin hair; and mini, suitable for travel and children; the ergonomic brush moulds to the contours of the user’s hand and detangles knots, even 24-hour ones. So put that hairbrush down and let your wild locks loose for the day.

Join the challenge today and find out more here!


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