New Mom Brooke Hogan Endorses PALMER’S® Stretch Mark Range: The Trusted and Proven Choice

March 17, 2024

Brooke Hogan

Palmer’s®, renowned for its natural-based and affordable skincare products, has partnered with Brooke Hogan – model, influencer and wellness entrepreneur to showcase the iconic, award-winning and ‘trusted for decades’ Palmer’s Cocoa Butter Formula for Stretch Marks range.

Stretch marks (Striae distensae) are a natural part of life experienced by countless people during various life-stages including pregnancy, puberty, weight fluctuations, and even muscle building, that can benefit from specialised skincare support.

Brooke, an advocate for healthy body image and the importance of looking after oneself especially during times of significant life changes like pregnancy and motherhood, said of her personal experience with Palmer’s Stretch Mark range, “I was so grateful to be pregnant, but I also knew that stretch marks are common so I wanted to take care of my skin to help manage my body changes as much as I could.

“Out of so many product options I used Palmer’s and loved how the rich moisture lasted and supported my skin as it stretched. I know there are many factors that play a role in stretch marks, but I fortunately didn’t get any, and I believe my skin care regime helped and felt great, so much so I still use the Stretch Lotion even after having my son.”

Palmer’s is an affordable, credible and clinically proven* solution that supports skin during and after these occurrences to help reduce the appearance of stretch marks, as well as providing relief from itching and discomfort. The Palmer’s Cocoa Butter Formula for Stretch Marks range includes the Massage Lotion, Cream, Oil and Tummy Butter.

All products feature a powerhouse of natural ingredients including Cocoa Butter, Shea Butter, Collagen, Elastin, Vitamin E, Argan Oil, Centella Asiatica and Lutein that collectively work together to provide skin support to reduce the appearance of stretch marks and effectively address the skin’s specific needs during periods of stretching.

Free from nasties and without Retinol (Vitamin A), it also makes the range safe across all stages of pregnancy and while breastfeeding.

Dr. Liz Dawes-Higgs

Dr. Liz Dawes-Higgs, a leading Australian Dermatologist, sheds light on the science behind stretch marks: “Stretch marks appear as a result of rapid stretching and expansion of dermal tissue. These marks are a visible indication of the skin’s response to increased tension, where the underlying collagen and elastin fibres undergo dramatic stress leading to the formation of these distinct linear patterns.”

“Scientifically-backed skincare ingredients may assist across this complex process, in order to provide deep lasting moisturisation, aid in reducing the appearance of stretch marks and also provide relief from skin discomfort during stretching. A number of
ingredients that may be beneficial are found within the Palmer’s Stretch Mark range,” said Dr Dawes-Higgs.

In a significant user study of women aged 18-49, over 98 per cent reported improvements in skin elasticity, reduction in the appearance, size, and severity of stretch marks, improved skin texture and tone, and all within as little as four weeks of
consistent use.*

The Palmer’s® hero Stretch Mark Lotion product remains as relevant and reliable as ever; receiving a suite of recent awards including esteemed recognition from Beauty Heaven, Prevention Australia and Bounty Parents, as well as consistently receiving
high consumer ratings, as seen on Amazon with an average 4.6 stars from over 45,000 reviews.

Palmer’s Cocoa Butter Formula for Stretch Marks products are all priced at an incredibly affordable $18.99 (RRP) and available across more than 2,300+ stores nationally including grocery, pharmacy and department stores and via

With the quality, value, results and recognition – Palmer’s truly remains the proven choice to support radiant, resilient skin during every stretch of life.

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